Question 4: Who would be the audience for your media product?

The characters in our film are 16-18 year old females, this means our film would appeal mainly to girls of this age group who could identify with the girls in the film who get caught up with emotions such as jealously which a lot of young girls in society experience. Many emotions that teenage girls experience are explored in our thriller which means that they can relate to the film.

One of the costumes resembles high street fashion. Many teenage girls are interested in fashion therefore the costumes were very important. The female in our thriller who is being stalked wears very fashionable clothing which the target audience can identify with. However the stalker wears clothes that are not identified by the target audience which alienates her so they know that she is likely to be the stalker character.

Our audience will also use social network sites such as ‘Facebook‘. Marketing our film on the internet to this demographic will be economic and persuasive. Many students have been using social network sites such as ‘Facebook’ to keep in contact which each other in the case of the student protest movement. Also, in our thriller we use 'Facebook', this means many people can identify with the idea of 'Facebook stalker'.

Other films that our audience may watch are films like ‘Red Road’ and ‘The Girl with the Dragon Tattoo’. Both films have strong female characters, like my film. ‘Red Road’ has a similar narrative to my thriller however, my narrative develops more rapidly than ‘Red Road’. To research my target audience I used the website ‘IMDB’ to find out the demographic of both of these films. They were very similar to my intended audience and they give an insight to my specific target audience.